The quality of the challenge entries was very high. Inglobe's solution came closest to the objective of the challenge: how to make the performances in the 3FM Livebox more dynamic and therefore more attractive for both audience and artists.
The challenge was organized by MediaMatters on behalf of NPO Innovation and NPO 3FM. A total of 34 companies from 15 countries submitted a proposal. Of these, 5 were selected to come and make a pitch in Hilversum. Besides Inglobe, they were Covince, Dutch Rose Media, EMG from the Netherlands and multiCAM systems from France.
It is the second time that NPO Innovation organizes a challenge with MediaMatters. The previous one, around the Eurovision Song Contest, was also a success. One of the winners was Sceenic who eventually realized the application NPO Samen for the NPO.