MediaMatters has organized its first international event. At the conference of MINDS International, a network of a large number of news agencies, MediaMatters facilitated 'speed dating' with startups. 8 startups and scale-ups from 5 countries presented themselves to the 21 news agencies present at the World Trade Center in The Hague, including host ANP.
Less than 2 hours was available for the whole event, so there was considerable time pressure. After the 3-minute pitches, a total of 56 individual talks of 10 minutes took place between the startups and news agencies. A logistical challenge that ultimately ended just in time.
(Graphic above: the schedule for the matchmaking talks at the MINDS conference)
The startups were very pleased with the event. For example, EzyInsights from Finland expects that the talks with the news agencies will lead to several contracts. For MINDS, the speed dating was a first. But the response was very positive, so the event could become a yearly event.