What do you hope to accomplish over the next year(s)?
We want to progress in validating our 4 solutions (online IP registration, monitoring, business intelligence and protection) within our 3 target markets: publishing, public relations and third-party add-ons.We are building scalable solutions for registration, monitoring, analyses and protection of intellectual property. We want to validate and optimize these solutions on a MVP (Minimum Viable Product) base on a persona level (personas are sales representatives, editiorial team, lead generation units in regions, marketing, information system department, data analysts).
Furthermore we want to have a long-term relationship with customers based on persona needs and make API’s (Application programming interface) out of the validated solutions. Last we want to sell API’s to third parties.